What Sellers Should Know About Today’s Buyers

The housing market has improved over the last year, which is welcome news, but the downturn over the past several years has impacted buyers’ behaviors and their mindset when they approach purchasing a home. 

Here are a few important things your sellers should know when it comes to working with current homebuyers.

1. Price is king. Buyers are still wary about the market and overpaying for a home. They know many buyers overpaid in the mid 2000s and then found themselves underwater when home prices dropped. They also know others who have bought foreclosure or short sale properties more recently. Yes, neighborhoods and school districts matter greatly, but the ultimate filter will be price.

2. Buyers begin their shopping online. According to the 2012 Profile of Buyers and Sellers from the National Association of Realtors, for 41% of homebuyers, their very first stop in the home buying process is the…

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